The Grain.

Made for content creators; each week, we scour the internet, bringing you engaging stories to inspire your content, save you time, and get your channel clicks.

The Grain.

How to talk to God with AI.

AI is making a lot of new things possible; conversations with the Creator just happen to be the latest thing on the list. In fact, AI is making all sorts of impossible interviews a reality. If you caught OpenAI’s release of Chat-GPT4 you’ll have seen the AI-generated avatars of Bill Gates and long dead philosopher Socrates going, quite literally, head-to-head over the threats and benefits of AI.

Behind the theatrics are a series of AI models that, when combined, give the impression of sentience.

This narrative device gives you the ability to host any celebrity from any age and put words in their mouth. The even better thing? It’s not been exploited by content creators yet. So, get on it and you could come out ahead with some seriously impressive and unique content. When you want to get started, you can check out a quick how-to on the creation process, here:

Using the technology to “speak to God”, is just one possible twist on this, here are three more to prove the power of the set-up:

Using celebrity avatars as the voice of comedic cutaways, hype-building speeches or as famous faces that react to your content.
Reimagining memorable moments in film with likenesses of the relevant characters.
Having celebrities deliver their own powerful quotes instead of voicing them yourself.

As a story-telling device, this piece of trickery is relevant for just about every channel. Work with it imaginatively and we’ve no doubt you’ll find new ways of communicating with your audience while levelling-up your production value. And that, means clicks.

⚠️ Closing disclaimer ⚠️
The extent to which the law protects celebrities and their work from AI is still being defined. But if you want to play it safe, flagging your creation as an AI impression or selecting long dead / more abstract figures, would be a good start.

What happened at the Burning Man festival?

There's nothing the internet loves more than rich people getting their asses handed to them - which is why the flooding at The Burning Man Festival is probably the topic of the week to jump on - ideal for current affairs, lifestyle or pop-culture creators.

If you're old enough to remember the Titan submersible disaster the other month, then you'll be well aware of just how sympathetic the internet can be when rich folks get into trouble.

Essentially, for the uninitiated, Burning Man is a week long festival that started in the 80's - what was once an underground gathering for bohemians, is now essentially a psychedelic-driven getaway for Silicon Valley aristocrats (like Mark Zuckerberg).

Burning Man's "10 Principles"

Radical Inclusion
Anyone may be a part of Burning Man. We welcome and respect the stranger. No prerequisites exist for participation in our community.

Burning Man is devoted to acts of gift giving. The value of a gift is unconditional. Gifting does not contemplate a return or an exchange for something of equal value.

In order to preserve the spirit of gifting, our community seeks to create social environments that are unmediated by commercial sponsorships, transactions, or advertising. We stand ready to protect our culture from such exploitation. We resist the substitution of consumption for participatory experience.

Radical Self-reliance
Burning Man encourages the individual to discover, exercise and rely on their inner resources.Join the conversation in the 10 Principles blog series.

Radical Self-expression
Radical self-expression arises from the unique gifts of the individual. No one other than the individual or a collaborating group can determine its content. It is offered as a gift to others. In this spirit, the giver should respect the rights and liberties of the recipient.

Communal Effort
Our community values creative cooperation and collaboration. We strive to produce, promote and protect social networks, public spaces, works of art, and methods of communication that support such interaction.

Civic Responsibility
We value civil society. Community members who organize events should assume responsibility for public welfare and endeavor to communicate civic responsibilities to participants. They must also assume responsibility for conducting events in accordance with local, state and federal laws.

Leaving No Trace
Our community respects the environment. We are committed to leaving no physical trace of our activities wherever we gather. We clean up after ourselves and endeavor, whenever possible, to leave such places in a better state than when we found them.

Our community is committed to a radically participatory ethic. We believe that transformative change, whether in the individual or in society, can occur only through the medium of deeply personal participation. We achieve being through doing. Everyone is invited to work. Everyone is invited to play. We make the world real through actions that open the heart.

Immediate experience is, in many ways, the most important touchstone of value in our culture. We seek to overcome barriers that stand between us and a recognition of our inner selves, the reality of those around us, participation in society, and contact with a natural world exceeding human powers. No idea can substitute for this experience.

Well done for getting that far.

You may notice that the tenets of the festival aren't exactly aligned with those of its clientele. Principles like 'radical self-reliance' wouldn't be the first thing you'd think of when someone tells you about Google employees shipping in boxes of lobster to the festival in 2017.

Safe to say, there isn't a lot of love for festival-goers from the wider, non-billionaire public. Which is why when a freak rainstorm hit the festival, cynics across the world rejoiced. The idea of Burning Man's harmonious community suddenly seemed at odds with the reports coming out of the flooded festival:

If you're going to make some content around this - here are a few angles to have a look at.

The history of Burning Man - how it went from underground bohemian utopia to gated-community in the desert for hippie billionaires
Was there genuinely an Ebola outbreak at the festival? (Spoiler: no there wasn't)
Schaudenfreud - why people love it when rich people suffer (see also: this)

That should be enough to get you going. There's so much reaction to this already that you can start pretty much anywhere - from explainers to commentary, this story really has it all.

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